According to a recent survey from investment bank and asset management firm Piper Jaffray, interest in gaming consoles among teens in the US is growing compared to previous years.
Polling 9,400 teens across the US, the survey states that 80 percent of the participants (7,500) consider themselves as video game players. Out of that video game players number, 73 percent either own or intend to buy a PlayStation 4 or Xbox One, which is up compared to 67 percent last fall, and 70 percent from last spring.
Only around 39 percent of the teens actually owned a PS4 or Xbox One, which is up from 26 percent a year ago.
Piper Jaffray analyst Michael Olson had this to say regarding the uptick:
We believe the combination of next-gen console uptake and a robust lineup of AAA titles will lead to sustainable software growth through second-half 2015 and into 2016.
While there’s no guarantee that the surveyed teens will actually push through in buying a PS4 or Xbox One, it’s also a far cry from most analysts’ proclamation that console gaming is dying.
[Source: Investor’s Business Daily via Games Industry]
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